Olivier Blanchard

What My News and Media Ecosystem Looks Like

November 2, 2015 by Olivier Blanchard - No Comments

"Your are what you eat."We've all heard that, and we know that there's a lot of truth to it. Wholesome, healthy foods = healthy bodies. Junk food = unhealthy bodies. Now push past food. Think about everything you consume: news, entertainment, lectures, studies, political discussions, music, movies, ...

The 5 Best Instagram Posts About HBO’s True Detective Season 2 Finale (So Far).

August 9, 2015 by Olivier Blanchard - No Comments

I'm not going to waste time telling you about the soul-crushing disappointment that was True Detective's second season. How many hours (and Sunday evenings) did I waste on HBO's incoherent, overly complicated, relentlessly boring rat hole of a season? Nine? Ten? Don't tell me. I don't even want to ...

Stop calling it the “Sharing Economy.” That isn’t what it is.

July 29, 2015 by Olivier Blanchard - 160 Comments

Filed under: Opinion."Disruption" isn't always what you think it is.It's known under a number of names: The Sharing Economy. The Collaborative Economy. The Gig Economy. Because of its "fresh" and "disruptive" model, undeniable financial incentives in the middle of a global economic recession, ...

Product Review: Strava Cycling’s Premium Kit by Cuore

July 26, 2015 by Olivier Blanchard - 4 Comments

If you don't know that I'm a bit of a cyclist by now... well, I am. Time being at a premium, I don't get to ride nearly as much during the week as I'd like to, but I do manage to get in at least one long ride every weekend. Spring, summer, fall, winter... if it's Saturday or Sunday, I'm usually out ...

Southern Culture vs Confederate Culture (and why the flag has to go)

June 25, 2015 by Olivier Blanchard - 1 Comment

I've lived in the South a very long time. More than half my life now. I started coming to the South as a kid, during the summer, then I went to college in the South, then I moved here, got married here, raised children here. My entire adult life has been spent in the South, being as much a part of i ...

Did IBM Just Build The Marketing Management Solution We Have All Been Dreaming About?

May 15, 2015 by Olivier Blanchard - 8 Comments

First things first:I'm not sure how to say what I am about to say. I can't truly vouch for this yet. I can't back it up with facts, anecdotal or otherwise. I can't tell you that I have personally tested this software, that I have been secretly using it for six months. I have no case studies t ...

A Field Guide for Digital Program Managers

May 7, 2015 by Olivier Blanchard - 3 Comments

A few years ago, Que (a division of Pearson Publishing) reached out to me about writing a book on Social Media ROI (Return On Investment). Early on in the project, it became clear to me that the book needed to be about more than ROI. Before we could even talk about measuring anything, the con ...

10 Things Julius Caesar Could Have Taught Us About Business, Leadership and Marketing

April 2, 2015 by Olivier Blanchard - No Comments

Here are a few lessons Gaius Julius Caesar might have taught us were he alive today. He ultimately met a pretty brutal end, but until that point, the guy was so successful that his last name became synonymous with “Emperor”. (Point of note: the titles “Czar” and “Kaiser” come from the ...

The Most Definitive List Of Social Media Insights of 2015

April 1, 2015 by Olivier Blanchard - 6 Comments

It's that time again!For the last eight months, my team has been working with the world's top experts in social marketing, content digital influence to put together the most complete list of vital social media insights every business owner needs to pay attention to in 2015. (You can download ...

How To Sidestep A Statewide Boycott: 5 Tips For Indiana Businesses

March 29, 2015 by Olivier Blanchard - 1 Comment

What just happened in Indiana?If you haven't heard what happened in Indiana this past week, here is a brief recap: a "religious freedom" bill that allows businesses to refuse service to customers for "religious" reasons was signed into law by Indiana governor Mike Pence. The s ...

What My News and Media Ecosystem Looks Like

The 5 Best Instagram Posts About HBO’s True Detective Season 2 Finale (So Far).

Stop calling it the “Sharing Economy.” That isn’t what it is.

Product Review: Strava Cycling’s Premium Kit by Cuore

Southern Culture vs Confederate Culture (and why the flag has to go)

Did IBM Just Build The Marketing Management Solution We Have All Been Dreaming About?

A Field Guide for Digital Program Managers

10 Things Julius Caesar Could Have Taught Us About Business, Leadership and Marketing

The Most Definitive List Of Social Media Insights of 2015

How To Sidestep A Statewide Boycott: 5 Tips For Indiana Businesses

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