Among the findings:
35% of the world population uses the internet.
26% of the world population is active on social media channels.
There are 6.57 billion (with a B) mobile subscribers in the world. (93% market penetration.)
The two highest regions for internet penetration are North America and Europe (81% and 78% respectively).
The top 3 social platforms in the world based on number of users are Facebook, QQ and Qzone.
Check it out:
Great resource for presentations, strategy decks, and so on. Bookmarked.
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