Olivier Blanchard » leadership

Part 1: Moonshots, Leadership, and How to Unite a Bitterly Divided Nation.Fighting back the effects of Climate Change is our generation's moonshot.I want you to stop and actually think about that for a sec. Forget about Trump, Obama, Sanders, and Clinton. Think back to Kennedy. What would JFK ...
View more
I have been wondering for some time now why businesses that look great on paper, businesses that are well positioned to continue to thrive for the foreseeable future, fail.Before I go on, understand that I don't have any data to present. There's no white paper coming. I haven't spent the last twenty ...
View more

Curse Of The Business Cyclist

The accidental outcastIt isn't always easy being a cyclist in a business universe of golfers.Save perhaps for my first job as a military officer, every company I have worked with and for during my career has been exclusively geared towards favoring adepts of the club, of the nine iron, of ...
View more

The CMO and the Cloud – Part 6

 In Part 5, we started a discussion in which we established that:The role of the CMO is changing.Though the role of Marketing isn't changing, Marketing itself, the way it operates, is changing.Many CMOs today are overwhelmed by fast changes in technology, capabilities, operational demands and new p ...
View more

The CMO and the cloud – Part 5

Acknowledging the CMO's existential crisisEvery year, half a dozen industry reports come out with data (insights) that touch on both the state of marketing today according to thousands of CMOs, and where these same CMOs expect to be a year from now. They touch on various areas of focus, shi ...
View more

MLK

Today in the US is Martin Luther King Jr. Day. Whether you choose to make it a day of reflection, a workday like any other or just a day off, take a few minutes to consider the man, his legacy, his wisdom and his sacrifice. He isn’t just a name and a footnote in history. He was a man with a family ...
View more

How To Fix Your Sh*t In 5 Simple Steps

So my buddy Tyler passed this on to me over the weekend, and it stirred a little brain sauce I felt I should share with you. In the piece, Kivi Leroux shares some of the complaints she’s been receiving from some of her NFP friends about patterns of incompetence that they run into at work. He ...
View more

The Leadership Advantage

Today, instead of doing all the talking, I will let people with a whole lot more experience than me give you some tips about how to become a better leader.Great stuff that transcends the typical quotation mill.Anne Mulcahy – Former CEO of Xerox:In a crisis, you have the opportunity to move ...
View more

welcome to olivierblanchard.net

Formerly The BrandBuilder Blog