Olivier Blanchard » earned media

Last week, I noticed that the links I was posting to my Facebook wall were getting significantly less play than the posts I was sharing from Facebook. For instance, if I shared a post from, say, Mashable, the likes, comments and shares were pretty solid. But when I posted a link to page that wasn't ...
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Facebook's decision to start charging brand pages for eyeballs should not have come as a shock to anyone. The only thing that surprises me about it is how long it took for Zuck and his team to finally pull that lever. I have read a lot of articles and blog posts bemoaning Facebook's decision and hea ...
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